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Brazil can consolidate itself as the main supplier of vehicles for all Latin America

The new industrial policy for the automotive sector, the Rota 2030 program, was highlighted this morning for businessmen in the sector. The Minister of Industry, Foreign Trade and Services, Marcos Jorge de Lima, participated in a ceremony in São Paulo to commemorate the production of 1 million cars by the Hyundai plant in Piracicaba.

The minister stressed that the program was led by MDIC, but it was supported by automakers, automotive engineers, auto parts manufacturers, importers, workers, dealers and various other federal government agencies. “It is a modern industrial policy, designed not only for the development of chain links, but also focused on guaranteeing gains for the whole of Brazilian society,” he said.

According to the minister, Rota 2030 predicts that vehicles marketed in Brazil will be more efficient and safer. “That means, ultimately, that there will be less emissions of pollutants, less accidents and deaths. The Brazilian citizen deserves access to increasingly safe, modern vehicles with more embedded technologies. Brazil can consolidate itself as the main supplier of vehicles for all of Latin America, “said Marcos Jorge.


He also said that the automotive sector is an important pillar of the Brazilian economy. “We in the federal government also celebrate the large number of jobs generated by the operation of companies in the sector, which promotes Brazilian economic and social development. In Piracicaba alone, the installation of the South Korean company’s factory encouraged the creation of an automotive hub that generates about 5 thousand direct jobs and 20 thousand indirect ones. This productive chain is responsible for more than 1.6 million jobs. “

In addition to the minister, the ceremony was attended by Hyundai Motor Brazil president Eduardo Jin, Sao Paulo’s Consul General of South Korea, Hak You Kim, Piracicaba Mayor Barjas Negri and Invest São Paulo President Marcos Monteiro.

Source: MDIC



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